ASUG Partner Solutions

Put your SAP solutions in front of decision-makers and users.

Elevate your brand in partnership with ASUG Best Practices: Oil, Gas, & Energy.  

Get in touch with an ASUG Partner Solutions Representative today to confirm your presence at ASUG Best Practices to participate in booth selection taking place on Wednesday, July 9, 2025.

ABP 2025 Logo (1)
October 6–8, 2025 • Hilton Americas-Houston, Houston, TX

ASUG Best Practices for Oil, Gas and Energy is the premier gathering for SAP professionals across North America. Led by experts from SAP and ASUG, this event will provide you with countless opportunities to connect with SAP customers.  

ABP 2025 Logo (1)
October 6–8, 2025 • Hilton Americas-Houston, Houston, TX

Join leaders in the Oil, Gas, & Energy Industries to learn and share IT strategies. 

ASUG Best Practices brings together expert insights, tailored peer discussions, and hands-on product guidance in a personalized setting. Open to both members and nonmembers, this event connects professionals from the Oil, Gas, and Energy Industries. While it delves deeply into challenges and opportunities specific to these sectors, the event also offers a broad exploration of SAP solutions relevant across various industries. Attendees will collaborate to tackle the most pressing challenges facing their communities, driving innovation and success together.

Contact the Partner Sales Team, partners@asug.com to discuss sponsorship opportunities today.

Sponsorship–at–a–Glance

Platinum

1 Available

68,000


20'x20' Turnkey

(10) Staff Passes *These are to be used for booth staff and company speakers. 

(5) Complimentary Customer Passes *These cannot be exchanged for additional staff passes.

(1) Lead Retrieval Application License 

(1) Private Meeting Room

Company Representative as Track Chair *Responsibilities include introducing speakers and ensuring smooth transitions. Benefits include logo placement in the session slide deck. A script will be provided, and track assignments will be managed by the ASUG content team. 

(1) Feature Slide in Keynote Walk-In/Walk-Out Slides 

(1) 40-minute Industry Specific Customer Success Story *Customer speaker will receive complimentary registration above allotted staff passes. 

(1) 20-minute Demo Theater Session in Partner Solution Pavilion 

(2) Executive Q&A 

(1) 60-minute Webcast

(1) Push Notification

Pre-Conference/Post-Conference Attendee List

Company name and logo on conference website. Company description, link, and booth number available in the event mobile app. 

Gold

10 Available (INVITE ONLY)

$ 48,000


10'x20' Turnkey

(6) Staff Passes *These are to be used for booth staff and company speakers. 

(3) Complimentary Customer Passes *These cannot be exchanged for additional staff passes.

(1) Lead Retrieval Application License

(1) 40-Minute Industry-Specific Customer Success Story *IF a customer cannot be secured the speaking opportunity options are: Lead (1) 40-minute Mini Hack-a-thon OR (1) 40-minute Roundtable  **Customer speaker will receive complimentary registration above allotted staff passes. 

(1) Executive Q&A 

(1) Partner Insight

Pre-Conference/Post-Conference Attendee List

Company name and logo on conference website. Company description, link, and booth number available in the event mobile app.

Silver

12 Available

$ 32,000


10'x10' Turnkey

(3) Staff Passes *These are to be used for booth staff and company speakers. 

(1) Complimentary Customer Pass *These cannot be exchanged for additional staff passes.

(1) Lead Retrieval Application License

Pre-Conference/Post-Conference Attendee List

Company name and logo on conference website. Company description, link, and booth number available in the event mobile app. 

Associate

$ 10,000


(2) Staff Passes

Pre-Conference/Post-Conference Attendee List

Company name and logo on conference website. Company description and link available in the event mobile app. 

Sponsorship Add-ons

Exclusive

Make your brand shine along with your customers’ shoes! Sponsor the shoeshine station, which will be in the Partner Solution Pavilion.

Exclusive

This exclusive opportunity allows your logo to be viewed on all attendees! A highly visible item, the lanyard is a great start to your brand exposure from the moment attendees arrive. 

Exclusive

Take advantage of this opportunity by branding the one item all attendees must have during their conference stay! Reach hundreds of attendees with your message or logo placed directly on their hotel room key card. ASUG will work directly with the hotel and production vendors. 

3 Available 

Keep your company branding top of all attendees’ minds as they end their day by showcasing your messaging on the elevator doors. 

Exclusive 

Be the exclusive sponsor to the Cheers with Peers happy hour on Tuesday, October 7th! This opportunity will include branded napkins, and exclusive recognition as the sponsor. 

Exclusive 

Kick off the event with a fun reception welcoming all to Houston! This will include recognition as the exclusive sponsor of the welcome reception and branding. Additionally, it will include a prominent bar located by your space in the partner pavilion. 

2 Available

The Partner Solution Pavilion Theater is for dynamic, interactive sessions that encourage meaningful discussion and knowledge sharing. This space is designed to foster collaborative conversations through small group interaction. Each session lasts 20 minutes and is supported by a setup that includes 2–3 roundtables, 2 microphones, a flipchart, and a screen for live demos. 

1 Partners that have a guaranteed speaking opportunity are required to submit their session information 12 weeks in advance of the conference, or ASUG reserves the right to allocate that speaking slot to another partner company.  

2 The pre and post-conference networking list contains the company name, name, job title, email address, and phone number of registered delegates who opt-in to receive communications from sponsors.


Contact the Partner Sales Team, partners@asug.com to discuss sponsorship opportunities today.